Share a behind the scenes picture – this could be of you working or how your product is made.

Share a before and after image of how your service or product impacted you or your customers.

Share a photo of you and share something about yourself that your audience might not know.

Testimonials – share the great reviews you receive or just a simple quote of feedback you’ve had for your business.

Lifestyle – share a photo of your workspace and colleagues, even if it is just you and your office dog.

Highlight where your inspiration comes from, this could be mentor, friends or places.

Put a teaser out of forthcoming business offers.

Share a flashback, perhaps early days of your business.

Show off your favourite things or something that makes you happy. this could be as simple as a coffee break and 5 minutes with your book, to the new gadget or app that’s made your life easier.

Celebrate a milestone either personal or business.

Share something local, maybe your local coffee shop or patisserie and don’t forget to tag them.

Share what’s on your agenda for the day, you don’t have to be specific just a something general.

Share a vulnerability – think about something you’ve been trying to perfect and maybe some training you’ve been working on.

Share a hobby, people like to know more about the person behind the business.

Introduce others in your life like family, kids and pets.

Promote one of your business partners and why you choose to work with them.

Introduce yourself – remember you are attracting new followers all the time so keep them informed or who you are and what you do.

Day in the life – talk people through your day, many will be surprised what running your business actually involves.

Share how and why you started your business, share your passion!

Reflect on the past and share a vision of where your business is going.